Two Lions. Two Films. Two Medals.
🥇 Young Lions Georgia – Gold
The brief was to encourage teenagers to choose careers based on their own dreams—not outdated stereotypes or parental pressure. We wanted to reach both teens and parents with a single emotional insight.
We told the story of a kid, eager to share their happiness with their parent. But the parent, unsure of what their child even does, invents job titles when talking to others. Still, they find a way to support and be proud—because love isn’t always about understanding, it’s about presence.
btw, we were not going to send this film but my mom encourged me to do it and go for it - because anything can happen :)
More on Marketer.ge
“My parents were once on the same path I’m walking now. They might not always understand me, but they always find a way to listen—and that’s shaped who I am.”
Inspired by my parents — who didn’t always get it, but always listened.
🥉 Cannes Lions International – Bronze
Film: World Record
Our brief came from the Unstereotype Alliance – an initiative by UN Women and top global agencies, asking us to challenge the outdated image of the “successful man.” One defined by muscles, money, and misogyny.
We answered with a new definition: joy.
In our film, a man breaks a Guinness World Record in his own bathtub. No audience. No flexing. Just pure fun.
Because success isn’t one-size-fits-all—and sometimes, the most absurd things make you feel the most alive.
We created a world where men are allowed to be soft, silly, and proud of each other.
Read our interview
“What may not seem like success to others might be your world record. Define yourself.”
You can watch our BTS too <3
The brief was to encourage teenagers to choose careers based on their own dreams—not outdated stereotypes or parental pressure. We wanted to reach both teens and parents with a single emotional insight.
We told the story of a kid, eager to share their happiness with their parent. But the parent, unsure of what their child even does, invents job titles when talking to others. Still, they find a way to support and be proud—because love isn’t always about understanding, it’s about presence.
btw, we were not going to send this film but my mom encourged me to do it and go for it - because anything can happen :)
More on Marketer.ge
“My parents were once on the same path I’m walking now. They might not always understand me, but they always find a way to listen—and that’s shaped who I am.”
Inspired by my parents — who didn’t always get it, but always listened.
🥉 Cannes Lions International – Bronze
Film: World Record
Our brief came from the Unstereotype Alliance – an initiative by UN Women and top global agencies, asking us to challenge the outdated image of the “successful man.” One defined by muscles, money, and misogyny.
We answered with a new definition: joy.
In our film, a man breaks a Guinness World Record in his own bathtub. No audience. No flexing. Just pure fun.
Because success isn’t one-size-fits-all—and sometimes, the most absurd things make you feel the most alive.
We created a world where men are allowed to be soft, silly, and proud of each other.
Read our interview
“What may not seem like success to others might be your world record. Define yourself.”
You can watch our BTS too <3